Thursday 23 May 2013

AMI, THE PARISIAN COOL!

Since Mr Alexandre Mattiussi, below left, established his menswear label, Ami, in Paris in 2011, it has achieved an almost unprecedented degree of recognition in such a short space of time. Part of the secret behind the brand's swift success is that it focuses on clothes and accessories that are at once easy-going and elegant - and, above all, infinitely wearable. Instead of slavishly following trends or making outlandish statements, Mr Mattiussi's collections are built around everyday wardrobe essentials, albeit ones that are infused with a certain Parisian cool (something hard to define but instantly recognisable, particularly at the cafés and bars along the banks of the Canal Saint-Martin in summer). 

For this reason, fashionspam is delighted to announce that Ami is second in our series of capsule collections exclusive to MR PORTER this summer. Comprising 13 pieces, the collection includes the label's staple items of slim chinos and Breton tops, remixed in a colour palette of burgundy and azure blue, in addition to lightweight summer tailoring, a field jacket, a denim jacket and suede shoes. "I always design clothes with someone in mind," Mr Mattiussi says. "I just imagined a guy sitting on a café terrace in the summer taking a break with some friends. They are all pieces you can hopefully easily wear; timeless things that will last a long time." 

Check the gallery, below, to view and shop the collection, and look out for more exclusive capsule collections from brands MR PORTER stocks in the coming weeks. 


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